Data protection
Privacy policy
The controller responsiblefor data processing is:
Global Brand Concepts GmbH
Rudolf-Diesel-Str. 3
67590 Monsheim
Germany
info@g-b-c.de
Thank you for your interest in our online store. The protection of your privacy is very important to us. Below we inform you in detail about the handling of your data.
1. access data and hosting
You can visit our website without providing any personal data. Each time a website is accessed, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.
This access data is analyzed exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. In accordance with Art. 6 para. 1 sentence 1 lit. f GDPR, this serves to safeguard our legitimate interests in the correct presentation of our offer, which predominate in the context of a balancing of interests. All access data will be deleted no later than seven days after the end of your visit to the site.
Hosting services by a third-party provider
As part of processing on our behalf, a third-party provider provides us with the services for hosting and displaying the website. All data collected as part of the use of this website or in the forms provided for this purpose in the online store as described below are processed on its servers. Processing on other servers only takes place within the scope described here.
This service provider is located within a country of the European Union or the European Economic Area.
2. data collection and use for contract processing, contacting and opening a customer account
We collect personal data if you voluntarily provide it to us as part of your order or when you contact us (e.g. via contact form or e-mail). Mandatory fields are marked as such, as in these cases we need the data to process the contract or to process your contact and you cannot send the order or contact without providing it. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR for contract processing and processing your inquiries.
If you have given your consent to this in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account.
After complete processing of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or via a function provided for this purpose in the customer account.
3. data transfer
In order to fulfill the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we will pass on the payment data collected for the processing of payments to the credit institution commissioned with the payment and, if applicable, to the payment service provider commissioned by us or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves if you create an account with them. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies.
4. e-mail newsletters and postal advertising
E-mail advertising with registration for the newsletter
If you register for our newsletter, we will use the data required for this or separately provided by you to regularly send you our e-mail newsletter on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.
You can unsubscribe from the newsletter at any time, either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.
The newsletter is sent as part of processing on our behalf by a service provider to whom we pass on your e-mail address for this purpose. This service provider is located within a country of the European Union or the European Economic Area.
Postal advertising and your right to object
We also reserve the right to use your first name, surname and postal address for our own advertising purposes, e.g. to send you interesting offers and information about our products by post. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in a promotional approach to our customers in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.
The advertising mailings are provided as part of processing on our behalf by a service provider to whom we pass on your data for this purpose.
You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described below.
5 Cookies and web analysis
In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages, provided you have given your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR.
Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted again at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser on your next visit (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be restricted. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. These can be found for the respective browsers under the following links
Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™
You can also withdraw your consent at any time by sending a message to the contact option described in the privacy policy.
Use of Google (Universal) Analytics for web analysis
If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analytics service is provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). Google (Universal) Analytics uses methods that enable your use of the website to be analyzed, such as cookies. The automatically collected information about your use of this website is usually transmitted to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. The anonymized IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. Once the purpose and use of Google Analytics by us has ceased, the data collected in this context will be deleted.
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be downloaded here can be viewed here. Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.
You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de. This will prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.
As an alternative to the browser plugin, you can click this link to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie will be stored on your end device. If you delete your cookies, you will be asked to give your consent again.
6. online marketing
Google reCAPTCHA
We use the Google reCAPTCHA service in some of the forms on this website to protect against misuse of our web forms and spam. Google reCAPTCHA is a service provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). By checking manual input, this service prevents automated software (so-called bots) from carrying out abusive activities on the website. In accordance with Art. 6 para. 1 sentence 1 lit. f GDPR, this serves to safeguard our legitimate interests in protecting our website from misuse and in a trouble-free presentation of our online presence, which predominate in the context of a balancing of interests.
Google reCAPTCHA uses a code embedded in the website, a so-called JavaScript, as part of the verification methods that enable an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website, including your IP address, is usually transmitted to a Google server in the USA and stored there. In addition, other cookies stored in your browser by Google services are evaluated by Google reCAPTCHA.
No personal data is read or stored from the input fields of the respective form.
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be downloaded here can be viewed here. Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.
You can prevent Google from collecting the data generated by the JavaScript or cookie and relating to your use of the website (including your IP address) and from processing this data by Google by preventing the execution of JavaScripts or the setting of cookies in your browser settings. Please note that this may limit the functionality of our website for your use.
Further information on Google's data protection policy can be found here.
Google Fonts
The script code "Google Fonts" is integrated on this website. Google Fonts is a service provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in a uniform presentation of the content on our website in accordance with Art. 6 para. 1 lit. f) GDPR. In this context, a connection is established between the browser you are using and Google's servers. As a result, Google becomes aware that our website has been accessed via your IP address.
If information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be downloaded here can be viewed here. Based on this agreement between the USA and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield. Further information about data processing by Google can be found in the data protection information of Google.
7 Dealfront
Our website uses the technologies of Dealfront (Liidio Oy as part of Dealfront Group GmbH) to analyze visitor behavior.
In this process, the IP address of a visitor is processed.
The IP address is processed to help us understand which companies (B2B) visit our website. As part of the processing, the IP address is enriched with associated information such as the company name or industry code. For this purpose, the IP address of the website visitor and the corresponding session data are compared with an extensive whitelist of known companies at the start of the session. As part of this processing, so-called first-party cookies are used by Dealfront to analyze visitor behavior.
If we process personal data in this context, this is done on the basis of our legitimate interest (Art. 6 (1) lit. f GDPR) in optimizing our products, services, sales and marketing.to prevent this processing, website visitors can install and configure appropriate ad blockers or use no-script plugins in their browser. The data is deleted as soon as it is no longer required for the intended purposes. However, statutory retention obligations may lead to a longer retention period for the data concerned.
We have concluded a data processing agreement with Dealfront to ensure compliance with the applicable data protection standards.
8. social media
Use of social plugins from Facebook, Twitter, Instagram, Pinterest
Social plugins ("plugins") from social networks are used on our website.
When you access a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of the respective social network. The content of the plugin is transmitted directly to your browser by the respective provider and integrated into the page. By integrating the plugins, the providers receive the information that your browser has accessed the corresponding page of our website, even if you do not have a profile or are not currently logged in. This information (including your IP address) is transmitted directly from your browser to a server of the respective provider (possibly in the USA) and stored there. If you are logged in to one of the services, the providers can directly assign the visit to our website to your profile in the respective social network. If you interact with the plugins, for example by clicking the "Like" or "Share" button, the corresponding information is also transmitted directly to a server of the provider and stored there. The information is also published on the social network and displayed to your contacts there. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in the optimal marketing of our offer in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.
The purpose and scope of the data collection and the further processing and use of the data by the providers on their pages as well as a contact option and your rights and setting options in this regard to protect your privacy can be found in the providers' data protection notices:
https://www.facebook.com/policy.php
https://twitter.com/de/privacy
https://help.instagram.com/155833707900388
https://policy.pinterest.com/en/privacy-policy
If you do not want the social networks to assign the data collected via our website directly to your profile in the respective service, you must log out of the respective service before visiting our website. You can also completely prevent the plugins from loading with add-ons for your browser, e.g. with the script blocker "NoScript".
Our online presence on Facebook, Twitter, YouTube, Instagram, Pinterest, LinkedIn
Our presence on social networks and platforms serves to improve active communication with our customers and interested parties. We use them to provide information about our products and current special offers.
When you visit our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. This data is used to create so-called user profiles using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally placed on your device for this purpose. The visitor behavior and the interests of the users are stored in these cookies. This serves in accordance with Art. 6 para. 1 lit. f. GDPR to safeguard our legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties, which predominate in the context of a balancing of interests. If you are asked by the respective social media platform operators for consent to data processing, e.g. by means of a checkbox, the legal basis for data processing is Art. 6 para. 1 lit. a GDPR.
If the aforementioned social media platforms have their headquarters in the USA, the following applies: There is an adequacy decision by the European Commission for the USA. This is based on the EU-US Privacy Shield. A current certificate for the respective company can be here
For detailed information on the processing and use of data by the providers on their websites, as well as a contact option and your rights and settings options in this regard to protect your privacy, in particular opt-out options, please refer to the providers' data protection notices linked below. If you still need help in this regard, you can contact us.
Facebook: https://www.facebook.com/about/privacy/
Data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR, which you can find here here.
Further information on data processing when visiting a Facebook fan page (information on Insights data) can be found here.
Google/ YouTube: https://policies.google.com/privacy?hl=de
Twitter: https://twitter.com/de/privacy
Instagram: https://help.instagram.com/519522125107875
Pinterest: https://about.pinterest.com/de/privacy-policy
LinkedIn: https://www.linkedin.com/legal/privacy-policy
Possibility of objection (opt-out):
Facebook: https://www.facebook.com/settings?tab=ads
Google/YouTube: https://adssettings.google.com/authenticated?hl=de
Twitter: https://twitter.com/personalization
Instagram: https://help.instagram.com/519522125107875
Pinterest: https://www.pinterest.de/settings
LinkedIn: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
9. contact options and your rights
As a data subject, you have the following rights
- in accordance with Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein
- in accordance with Art. 16 GDPR, the right to demand the immediate rectification of incorrect or incomplete personal data stored by us
- in accordance with Art. 17 GDPR, the right to request the erasure of your personal data stored by us, unless further processing is necessary
- to exercise the right to freedom of expression and information
- for compliance with a legal obligation;
- for reasons of public interest or
- is necessary for the establishment, exercise or defense of legal claims;
- in accordance with Art. 18 GDPR, the right to demand the restriction of the processing of your personal data, insofar as
- the accuracy of the data is disputed by you
- the processing is unlawful, but you oppose the erasure of the data
- we no longer need the data, but you need it for the establishment, exercise or defense of legal claims; or
- you have objected to the processing pursuant to Art. 21 GDPR
- in accordance with Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request transmission to another controller
- in accordance with Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.
If you have any questions regarding the collection, processing or use of your personal data, information, correction, restriction or deletion of data and revocation of any consent given or objection to a specific use of data, please contact
Data Protection Officer:
Global Brand Concepts GmbH, Data Protection Officer
Rudolf-Diesel-Str. 3
67590 Monsheim
Right to object:
Insofar as we process personal data as explained above in order to safeguard our legitimate interests, which predominate in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are grounds relating to your particular situation.after exercising your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claimsThis does not apply if the processing is carried out for direct marketing purposes. In this case, we will no longer process your personal data for this purpose.
Privacy policy created with the Trusted Shops Legal copywriter in cooperation with FÖHLISCH Attorneys at Law.